Posts Tagged ‘projects’

January 5th, 2012

2011 Logo Review

Welcome to 2012. Thank goodness. 2011 was a horrible number to kern.

It’s easy to get caught up in the holiday hullabaloo and forget to reflect on what you accomplished. We’ve had the opportunity to work with some great clients in 2011 and 2012 is looking even better. Today we sat down and reviewed the logos we created for 10 companies in 2011. They include a wide range, from a civil engineering firm to a children’s app store resource for busy parents. Each is unique yet fits well into their respective marketplace.

So, take a gander through these works and then take a moment to reflect on what you accomplished last year. (more…)

March 24th, 2011

Event Collateral: National Multiple Sclerosis Society–2011 Dinner of Champions

Every year, the Indiana State Chapter of the National Multiple Sclerosis Society honors and celebrates local champions in the MS community. And, on February 22nd, friends, family, and advocates came together for the 20th Annual Dinner of Champions at Conseco Fieldhouse. This year’s honorees were Ann Larmore, a Ft. Wayne resident living with MS, and Scott Dorsey, Co-Founder of Indianapolis-based ExactTarget.

Miles Design was approached in late December to brand and design the collateral for the 20th Anniversary event. This consisted of the invitation and rsvp cards, the program, and some other night-of materials. Miles Design has worked with the MS Society on this particular event several times in the past, and we were very pleased to get another opportunity to work with such great people for such a great cause.
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November 9th, 2010

Project Burndown: Work. Flow.

Project Burndown is a SaaS based web application designed and developed by Expected Behavior to help manage your company’s projects, profitability, and work flow. Its unique in the project management world because it integrates with many of the other SaaS programs you’re likely already using for time tracking, billing, and task management–providing one, comprehensive tool for managing your work flow and profitability. You can manage your projects from quote to deliverable, but the real rock star is the real-time work-load graph that helps you forecast days, weeks, or months in advance. It’s awesome!
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June 23rd, 2010

Marketing You: The Bigger Picture

A successful marketing campaign is more than just a great portfolio and presentation. While those are certainly key pieces, each part of the process–from the first phone call to the follow-up thank you note–reflects you and your personal “brand.” It’s important that you take the time to develop a strong strategy in advance so potential employers have a consistent experience from start to finish.

Define your strategy.
Treat your personal marketing strategy like any other design problem. You are the client, and you have a problem that needs solved (i.e. you want a job). You have a goal or outcome to work towards, and you have a specific set of criteria and guidelines to consider. Take time to map out the process, points of contact, and any deliverables you’ll need along the way. Not only will you be prepared as a result, but you’ll have more control over the experience from beginning to end.
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May 11th, 2010

Marketing You: Putting Your Best Self Forward

It’s graduation time, and design students all over the country are putting their college days behind them. After countless hours logged in the studio, late nights, and a heck-of-a-lot of time spent preparing portfolios, the time has come to hit the pavement in search of that first design job. Or, perhaps you’re a seasoned pro in search of change. Whatever your circumstances, having a strong portfolio is just one piece of the puzzle. Before you step into your first meeting, take some time to prepare.

Rehearse, rework, and rehearse some more.
So, your portfolio is shiny and complete, and you’ve scheduled your first meeting! You’re all set, right? Perhaps, but more than likely, you need to do some prep on the presentation. When presenting your portfolio, be prepared to take the reins in the conversation. Assume that you’ll be in charge of talking through your work, and be prepared for a reviewer that might have little to say until you’re finished. It’s better to be over-prepared, and practice is key. Invest time in rehearsing your presentation, and you will begin to recognize areas that flow smoothly as well as others that could use some work. You might also come across a few projects that aren’t as strong as others. Practicing ahead of time allows you the opportunity to act on problems and weaknesses in advance.

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April 13th, 2010

Marketing You: Designing Your Personal Portfolio

Spring has become synonymous with the end of a school year for our local design students, and soon, fresh design careers will be sprouting all around us. If you’re a student, you know that spring is a pivotal time for final projects, portfolios, and countless reviews–all in anticipation of landing your first design job. But regardless of whether you’re marketing yourself for the first time or you’d like a change in your career, we can all benefit from a fresh perspective on how to go about it. And, while there are a lot of pieces to the puzzle, your portfolio is a key part of the process and a great place to start.
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