What does your tradeshow booth say about your brand?

Our branding firm had the honor of sponsoring the opening reception of a regional conference this past week for an association of professional architecture, engineering and construction marketers called SMPS Heartland. While we enjoyed the fact that as sponsors, we were allowed to have “a booth,” we didn’t want to be one of those displays that people would just walk past. Our number one goal was to engage with conference attendees and SMPS members.

This coaster is looking for conversation.

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