Posts Tagged ‘design’

May 31st, 2011

Psycho Movie Poster Redesign

A few weeks ago I had the opportunity to participate in “The Bigger Picture Show,” a fundraiser for the Indianapolis International Film Festival and a chance for local designers to take a stab at redesigning classic movie posters.The Bigger Picture Show

Each designer had the opportunity to request a few of their top choices. I was awarded Alfred Hitchcock’s classic thriller, Psycho.

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March 30th, 2011

Revitalizing the Indy Chamber Brand

Back in December, The Indy Chamber came to us with an eagerness to revitalize their brand into one that better articulated the organization they were becoming. As the economy and business-scene has changed over time, the Indy Chamber too has evolved—becoming a crucial resource and advocate for its members. Over the past few years, they have continued to be a vital player for our city–maintaining a voice of progress and improvement, uniting businesses and community to improve the quality of life for residents of the greater Indianapolis region.

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March 24th, 2011

Event Collateral: National Multiple Sclerosis Society–2011 Dinner of Champions

Every year, the Indiana State Chapter of the National Multiple Sclerosis Society honors and celebrates local champions in the MS community. And, on February 22nd, friends, family, and advocates came together for the 20th Annual Dinner of Champions at Conseco Fieldhouse. This year’s honorees were Ann Larmore, a Ft. Wayne resident living with MS, and Scott Dorsey, Co-Founder of Indianapolis-based ExactTarget.

Miles Design was approached in late December to brand and design the collateral for the 20th Anniversary event. This consisted of the invitation and rsvp cards, the program, and some other night-of materials. Miles Design has worked with the MS Society on this particular event several times in the past, and we were very pleased to get another opportunity to work with such great people for such a great cause.
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February 23rd, 2011

Rebrand: StudioThirteen

“We want people to know us as the best photography studio in town. We also want to build on the equity of being in business since 1964.”

…So said the fine folks at StudioThirteen.

Our job was to make it happen.

StudioThirteen Business Card

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February 6th, 2011

Behind the Redesign: MilesDesign.com

Just before the New Year, I was thinking about all of the “little tweaks” I wanted to make to milesdesign.com. At that time, our current website design was only about eight months old. Although I didn’t intend to generally alter the look or feel of our site, I couldn’t help but see opportunities for improvement. A few hours later, those “little tweaks” turned into a full-scale redesign.

Miles Design before and after

I moved into “rapid prototyping” mode, quickly exploring grid and layout options within the existing brand identity system, landing ultimately on a new 6-column grid.

Here’s a quick rundown of many of the design changes we made, why we made them, and some of the technical improvements achieved by redesigning our own website. (more…)

January 25th, 2011

weheartlogos (and books)

iheartlogos season one book

As a design and branding firm, we’re excited anytime our brand identity designs get published.

But we were more excited than usual to learn that 18 of our logo designs were going to be published in the first annual iheartlogos book, iheartlogos season one. This competition is cool because it’s very different than the typical design competition. In this competition, everyone who enters one or more logo submission gets to vote (heart or not heart) for every logo submitted. Entries came from a variety of international locations, with Antarctica being the only continent not represented. (more…)

January 5th, 2011

Designer vocabulary. A suite of sweet homonyms.

Q: What is wrong with the following sentence?

We thought the new color palate was to blue and failed too compliment the stationary design.

A: It’s a train wreck of well-intentioned designer vocabulary gone wrong.

Ever since the early days of advertising, when art and copy were handled in separate departments, it’s been a long-running joke that graphic designers can’t spell. Well, like most jokes, there’s probably a little truth to that. And, of course, with the prevalence of social media such as Twitter, Facebook, and blogging, the evidence of designer spelling deficiencies has expanded. In my opinion, in a world of auto-correct and spell-check, it’s not the traditional “typos” that designers struggle with today. It’s the homonyms (sometimes more correctly referred to as homophones). These are words that are pronounced the same but spelled differently. The issue isn’t typos, it’s the use of correctly spelled words in the wrong context.

So, just in time for the New Year, we’ve provided our top “designer vocabulary words” as a creative community service to help our fellow designers figure out which (or is that witch?) word they actually mean to use.
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December 10th, 2010

The 2010 holiday cards are here!

Happy holidays. Share the love.

The 2010 holiday cards are here! 7 cards. 7 designs. 7 chances to spread holiday cheer with friends, family, or clients. We’ve been busy elves here at Miles Design, and we’re each excited to share our finished designs and inspiration with you all. Enjoy!

Card 1 of 7 // Imagined by Brian Gray

My card was inspired by childhood memories of all the great patterns on wrapping paper. When you’re a kid, nothing is better than ripping into a perfectly wrapped present. I wanted to create a nice, wintery pattern and style it to an old-fashioned feel. The lyric I chose not only reminded me of the fun, commercial side of Christmas–but also the true reason for Christmas: the birth of Christ.
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December 10th, 2010

Designing Holiday Cheer

Christmas is just around the corner, and it’s been a busy holiday season here at Miles Design. The 2010 holiday cards are in the mail, and we’re excited to finally share them with you. We’ve been hard at work (while having fun), and here’s a peek into the process and progress over the last month or so.


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November 20th, 2010

2010 Miles Design Holiday Greeting Cards

Are you on our mailing list? Please add your information below and we will send you our seven-card set of the 2010 Miles Design Holiday Cards. Look for them to arrive in your mailbox in early December.

If the form isn’t visible below, click here to submit your info.