Branding 101 video lessons – coming soon.

We officially began production today for our new web video series, “Branding 101.”

Keep an eye out for our introductory video in the coming weeks. We’ll be addressing the keys to building a “Bold Brand,” including: positioning, competition, brand essence, and more. Stay tuned for more.

Tags: brand essence, branding, branding 101, competition, positioning, web video