Miles Design and RATIO Architects Win National Website Award

by Josh Miles

(INDIANAPOLIS, IN July 29, 2010) – Miles Design and RATIO Architects announced today that www.RATIOarchitects.com took home first place honors in the Society for Marketing Professional Services (SMPS) Marketing Communications Awards website category. Awards were handed out in Boston, MA at 2010 Build Business: Reinvent, Retool, Rebound, SMPS’ national conference.

The SMPS Marketing Communications Awards program is the longest-standing, most prestigious awards competition that recognizes excellence in marketing communications by professional services firms in the design and building industry, according to the organization’s website.

Winning entries were judged relative to the project’s marketing objectives, content, measurable results and overall budget. RATIOarchitects.com beat out more than 35 national and international entries.

“RATIO collaborated with Miles Design to develop a website that showcases our expertise in the higher education, community, life sciences, workplace, lifestyle and cultural marketplaces,” said Tony Steinhardt, FSMPS, CPSM, principal, RATIO Architects. “The end result is a website that has proven results, with visitors spending an average time of three minutes and 24 seconds on the site – two times the industry average.”

Josh Miles, founder of Miles Design shared, “Our goal for RATIOarchitects.com was to raise the bar for how an architecture website should perform. RATIO designs such gorgeous work. We wanted to be sure to keep the design very crisp and clean so their project photography could take center stage. Our challenge was to incorporate all of RATIO’s areas of expertise into one easy-to-update website. In the end, it’s great to see two Indianapolis firms collaborate to bring home the top prize in such a prestigious competition.”

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About Miles Design
Miles Design (http://www.milesdesign.com) is an award-winning design firm specializing in branding and interactive design for high-end professional services firms. Miles Design helps clients achieve niche positioning through Bold Brand™—a multi-step branding process that uncovers the most compelling elements of an organization, and leverages them for the greatest possible impact.

About RATIO Architects
RATIO Architects (www.RATIOarchitects.com) is an award-winning design and planning firm with studios in Indianapolis and Champaign, IL offering services in architecture, historic preservation, interior design, landscape architecture and urban planning. Founded in 1982, its collaborative studios combine professionals from all disciplines to work on higher education, community, life science, workplace, lifestyle and cultural projects.

About The Society for Marketing Professional Services 
The Society for Marketing Professional Services (www.SMPS.org) represents a dynamic network of more than 6,000 marketing and business development professionals from architectural, engineering, planning, interior design, construction, and specialty construction firms located throughout the United States and Canada. The Society and its 50 chapters benefit from the support of 3,700 design and building firms, encompassing 80 percent of the Engineering News-Record Top 500 Design Firms and Top 400 Contractors. SMPS’ mission is to advocate for, educate, and connect leaders in the building industry.

Josh Miles

Principal & Founder

Josh Miles is a caffeine and twitter addict, and the author of Bold Brand - The New Rules for Differentiating, Branding, and Marketing Your Professional Services Firm. Josh’s role at Miles Design consists of driving brand strategy, business development, and firm-wide marketing. Josh was honored as one of the Indianapolis Business Journal's 40 Under 40.