After speaking with professional services firms across the country, I can tell you… the fears of social media are very real.
I had the opportunity to co-host a professional services tweet chat with Taryn Erickson at SoMeffect, to discuss “Fears of Social Media.” (You can find our original questions, see: Do you FEAR Social Media?)
During our chat, we conjured up many of the fears that commonly haunt professional services firms.
What are the typical fears?
“Is social media marketing a waste of time?”
“How can you control what is being said?”
“How do we show ROI to our partners?”
“How do we know where to begin?”
Where do these fears come from? How can we learn to overcome them?
In November, we’ll be hosting a special webinar for professional services firms to help uncover some of these fears, and learn what you can do as a firm to master them. Sign up here for: The Five Fears of Social Media.
Have you overcome your fears of social media? What worked for you and your firm?