Archive for March, 2011

March 30th, 2011

Revitalizing the Indy Chamber Brand

Back in December, The Indy Chamber came to us with an eagerness to revitalize their brand into one that better articulated the organization they were becoming. As the economy and business-scene has changed over time, the Indy Chamber too has evolved—becoming a crucial resource and advocate for its members. Over the past few years, they have continued to be a vital player for our city–maintaining a voice of progress and improvement, uniting businesses and community to improve the quality of life for residents of the greater Indianapolis region.

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March 24th, 2011

Event Collateral: National Multiple Sclerosis Society–2011 Dinner of Champions

Every year, the Indiana State Chapter of the National Multiple Sclerosis Society honors and celebrates local champions in the MS community. And, on February 22nd, friends, family, and advocates came together for the 20th Annual Dinner of Champions at Conseco Fieldhouse. This year’s honorees were Ann Larmore, a Ft. Wayne resident living with MS, and Scott Dorsey, Co-Founder of Indianapolis-based ExactTarget.

Miles Design was approached in late December to brand and design the collateral for the 20th Anniversary event. This consisted of the invitation and rsvp cards, the program, and some other night-of materials. Miles Design has worked with the MS Society on this particular event several times in the past, and we were very pleased to get another opportunity to work with such great people for such a great cause.
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March 18th, 2011

BlueLock Blog Redesign Featured by Compendium.

Here’s a short video Compendium created to demonstrate the before and after, as well as showcase some best practices of our BlueLock blog redesign:

Template Best Practices by Compendium from Compendium on Vimeo.

If you’d like to read more about this blog redesign and the results of our work, check out our case study.

March 17th, 2011

Brand Factor Featured on SlideShare.net

Brand Factor, our latest branding presentation at the Reach Leadership Series, has been featured on the SlideShare.net design page. It may only be there for a few days, but you can also catch the full presentation below. Enjoy!

Brand Factor – Reach Leadership Series

Can you guess what the first rule of Brand Factor is?

March 16th, 2011

Working with an Architectural Photographer

Indianapolis Airport Photo

Does your firm understand the benefits of using an architectural photographer to market first-class designs and projects? Susan Fleck, of Fleck Photography, provided the March Marketing FUNdamentals audience (hosted by Mike Worley at Eastern Engineering in Fishers) with some very helpful insights into architectural photography.

Read the full story on the SMPS blog…